During Tom's presentations there are several slides that attendees have often requested to have a copy of. Click on the name of the slide listed below to be able to download the information.

Blind price items - Determining the items that are not price sensitive to your customers, and providing a guideline to how much you can charge for the item.

Bottom 10 - The 10 expressions that customers too often hear.

Body language - A series of photos demonstrating what your body language is saying to your customer.

Increasing your prices - This chart shows that when you increase your price by a certain percentage, and your gross margin is a certain percentage, what amount of sales you can afford to lose without losing any gross profit.

24 cent pricing surcharge strategy - The idea of adding 24 cents and rounding the price for items under $2.00

Top 10 - The top 10 expressions that customers never hear.