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With over 25 years of frontline experience Tom Shay is America's leading small business management expert. He's a "Must Have" for your next event.

During some of Tom Shay's presentations, he mentions a sales skill game that can be utilized in your business. The game is called, "Top Ten/Bottom Ten".

To adapt this game for your staff, you will want to make a list of the best things you can say to a customer as well as a list of the worst things you can say to a customer. To see our list of the top ten and bottom ten things, click on the appropriate list.

Top Ten Things

Bottom Ten things

To play the game, one person needs to be the time keeper. They will need a stopwatch and something to make noise with - such as a bell or whistle. One person accepts the job of salesperson and another becomes the customer.

Posted on the wall in large print should be a poster listing the top ten things to say and a poster listing the bottom ten things to say. The posters should be in a position that the person playing the part of salesperson cannot see them.

The timekeeper starts the stopwatch to begin the game and then closely listens to the interaction between the "customer" and "salesperson". One bonus point is scored for each of the things from the "top ten" list that is said. However, when the salesperson says one of the "bottom ten" things, the bell is sounded and the stopwatch is stopped.

The score for the "salesperson" is tabulated as the number of seconds on the stopwatch plus one bonus point for each of the "top ten" things said.

Score for each person is listed on an additional poster hung on the wall. Winner of the game is the person with the highest score. A prize that works well is purchasing lunch for the winner and providing additional time for lunch.

 

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Tom Shay
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NOVEMBER 2026
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BOOK US

With over 25 years of frontline experience Tom Shay is America's leading Small Business Management Expert. He's a "Must Have" for your next event.

Small Business

Advisories

Seems like today, everyone is a consultant for something. Most small businesses owners have likely received an email, phone call, or visit from someone wanting to sell the services of a consultant.

 

You might find the right combination of consultants (let's call them advisors) in your own neighborhood. And they would likely trade their advice for some advice from you. This month's Small Business Advisory explains how.

Small Business

News

 

Top Story

November has two special events tailored to small businesses. The first occurs in the third week of the month. It's the Great American Teach In Day. Your help will be needed and appreciated.

 

The second event is Saturday, November 28 - Small Business Saturday. Details of how to participate in each is in this month's newsletter.


Article of the Month

Approaching the end of the year, many small businesses start to consider their pay scale for 2027. With some small businesses, bonuses at the end of the year are a tradition. The article of the month shares ideas of how to approach payroll as the new year approaches.


Book of the Month

You are awesome at what you do. You are a small business owner and that takes a lot of bravery to do what you do.

 

Part of what you requires what Malcolm Gladwell calls, "thin slicing." Others refer to it as "gut feeling." The book of the month talks about the need to stop doubting your greatness.


All this plus the Internet Tool for Your Business and a staff incentive idea for your business.