With over 25 years of frontline experience Tom Shay is America's leading small business
management
expert. He's a "Must Have" for your next event.
Vendor Presentations
from Profits Plus and Tom Shay
Manufacturers, wholesalers, vendors and sales representatives are an invaluable component in the equation for a successful small business. Tom Shay has created topics that are designed to help these individuals and companies to build their profitable relationship with their accounts.
Cultivating accounts that must have you! - For those vendors that have experiences accounts that purchase from you because you had the lower price as well as accounts that were loyal to you based upon the service provided to them. If you want more accounts to leave the former group and join the later group, this is a topic you want to hear.
Why fly paper works! Attracting buyers to your tradeshow exhibit! - You know that your space at a trade show costs a lot of money. Add to that the expense of travel, hotel, and meals and you have spent a lot of money. If you do not think you are getting the results from your trade show exhibit that you should get, this is a presentation that needs to be heard.
Lessons from a Postman - How to deliver as a vendor - "What is your price on ...?" If that is the questions your sales staff is hearing far too often from your accounts, then we need to look at what is missing from the formula of what your business is trying to deliver. It appears what you are trying to deliver is not what your account is needing or wanting.
Presentations based upon Tom Shay's book "How to become the Preferred Vendor - 251 Strategies for doing more business with retailers!
See the video about Mr. O.C North; one of Tom Shay's favorite sales representative stories as shown on You Tube.
"It's all fun and games", is the title of the May Small Business Advisory. Too many employees think the business owner is simply renting their time. Showing up is sufficient.
This month's advisory shares a series of engaging activities that remind, and reward, employees that making the sale is what creates their pay check.
Meeting with the accountant in February before the tax return is due. I am not sure how this became a tradition. There is nothing you can do to change the numbers for 2025.
Why not meet in May, instead? One-third of the year would be completed, and a May meeting would allow for a discussion about what can and should be changed for the last eight months of 2026.
Article of the Month
The article of the month for May is titled, "No more tears". The discussion focuses on inventory which is a great investment in your business. But, only if you know how to manage the "open to buy" and will monitor the inventory turn rate.
Book of the Month
Mindset by Carol S. Dweck, PhD. As one who has found over the years that many of the problems in a small business occur because of the mindset of the owner of the business, this book is a must read.
All this plus the Internet Tool for Your Business and a staff incentive idea for your business.
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With over 25 years of frontline experience Tom Shay is America's leading Small Business
Management
Expert. He's a "Must Have" for your next event.
The April Small Business Advisory quotes research performed by a faculty member at Purdue. The question was asked of 20,000 people, "What do you want in an experience with a business?".
The advisory shares the top five answers, for which the majority require the skills that only a human can have. It is not artificual intelligence or software that deals with customer service management.
It has been many years since we received an email from Ron of Arrow Floor Covering. Yet we still read it time and again as there are words of wisdom in his message.
Would the next generation want to work in your small business?
Article of the Month
Owning a small business has a lot of similarities to owning a small business. Not so much because of the hours you spent with the business, but because of the commitment you are making to yourself, your employees and your customers.
The April Article of the Month is titled, "With this ring, I thee wed".
Book of the Month
Everything in the April edition of Small Business News has a tie to the connection of you and your employees to your business. The same is true with this month's book suggestion which is, "Hit Refresh" by Satya Nadella, chairman and CEO of Microsoft.
All this plus the Internet Tool for Your Business and a staff incentive idea for your business.