Wednesday, March 16 will be the 2022 version of SBDC (Small Business Development Center) Day. While we take this space in March each year to promote the event, the SBDC should be a source that every small business owner should be aware of.
The SBDC, funded by the Small Business Administration, is available to you by way of in-person visits, zoom meeting and phone calls. They work with you in a one-on-one basis to help you take advantage of opportunities as well as help solve challenges your business faces.
All you have to do is look online for the SBDC office in your state.They will connect you with a counselor who will tailor the resources of the SBDC to your needs.
You can also join us for the March Small Business Conversations program as we will be interviewing individuals from the SBDC. Listen to the program and you will be sure to learn a lot about these resources that can be of value to you and your business.
Because of the wonderful blend of people in my community, I decided last fall to enroll in a couple of classes so that I can learn to speak Spanish. I won't be speaking conversational Spanish anytime soon, but recently learned a phrase that ties to good business practices.
As I understand, it is improper for a waiter or waitress to lay the bill on the counter or table in front of you. Instead, you are expected to ask for the bill.
Granted there will occasions where you are in a hurry and that practice would seem to be inconvenient. However, what I see in the overwhelming situations is a missed opportunity on the part of the restaurant.
I ask the question (somewhat rhetorical); "As a wait person, aren't you dependent on tips to pay your wages? Then, why at lunch or dinner aren't you suggesting dessert? If you asked a customer if they enjoyed your meal, why aren't you suggesting a take out of the same meal that your customer could enjoy in a day or two?
When the bill is placed on the table or counter, it is a subliminal message from the wait person that says, "I am done".
It appears to me that the Spanish tradition makes much more sense, and more money for the restaurant and wait person.
It reminds of a situation of my working with the sales team of Case Manufacturing. At the close of their meeting, there was a tradition of asking a senior individual of the company if there was anything he wanted to share.
He had a question he wanted to ask. "When you are writing an order with an account, when do you put your pen in your pocket?"
In a demonstrative manner, he got up and walked out the door. Only to turn around, stick his head back in the room, and say, "When you get back in your car!"
The logic is the same as the restaurant and the essence of the message I want to share this month. In an appropriate manner, when do you stop selling? Far too many quit far too soon. |