BOOK US

With over 25 years of frontline experience Tom Shay is America's leading small business management expert. He's a "Must Have" for your next event.

Planned markdown calculator

Too many small businesses use a very simple plan in determining the margins of their merchandise. They simply look at the cost and then apply a multiplier factor to the cost to determine the selling price.

As the merchandise ages, they begin to randomly take markdowns in an effort to get rid of the merchandise. If the buyer were to calculate the maintained gross margin when all of the merchandise has been sold, they would likely be surprised at what their margin was. The surprise may be how high of a margin they maintained as well as it could be a surprise as to how low it was; but either way, in most cases they are surprised.

This calculator is created to resolve that. Sophisticated buyers do not settle for looking at their initial margin; they have a plan as to when, with how many on hand, and by how much to mark merchandise down. This is exactly how this calculator works. It allows you to plan for four markdowns over the season of an item. By determining how long the merchandise will be sold at full price, you will then decide when, how many, and by how much the merchandise will be discounted.

Proceed with this calculation for up to four periods, and this calculator will tell you what your maintained margin will be for the entire season of the product. This is a much better way than just guessing as you go through the season, and it is likely that you will end the season with less of the inventory on hand, and with fewer markdowns.

Planned markdown calculator from Profits Plus
       
Yellow indicates squares where info is entered      
       
Inventory Purchase Amount    
Inventory Balance Remaining @ End of Period 1    
Inventory Balance Remaining @ End of Period 2    
Inventory Balance Remaining @ End of Period 3    
Inventory Balance Remaining @ End of Period 4    
       
       
Inventory Sold During Period 1    
Inventory Sold During Period 2    
Inventory Sold During Period 3    
Inventory Sold During Period 4    
       
       
Gross Margin % (original)    
       
       
Discount (% of Retail) Offered in Period 1    
Discount (% of Retail) Offered in Period 2    
Discount (% of Retail) Offered in Period 3    
Discount (% of Retail) Offered in Period 4    
       
       
Gross Margin % (Net of Discount) in Period 1    
Gross Margin % (Net of Discount) in Period 2    
Gross Margin % (Net of Discount) in Period 3    
Gross Margin % (Net of Discount) in Period 4    
       
       
Sales in Period 1 (before discount)    
Sales in Period 2 (before discount)    
Sales in Period 3 (before discount)    
Sales in Period 4 (before discount)    
TOTAL Sales    
       
Sales in Period 1 (net of discount)    
Sales in Period 2 (net of discount)    
Sales in Period 3 (net of discount)    
Sales in Period 4 (net of discount)    
TOTAL Sales    
       
Amount of Discount in Period 1    
Amount of Discount in Period 2    
Amount of Discount in Period 3    
Amount of Discount in Period 4    
TOTAL Amount of Discount    
       
Gross Margin Dollars in Period 1    
Gross Margin Dollars in Period 2    
Gross Margin Dollars in Period 3    
Gross Margin Dollars in Period 4    
TOTAL Gross Margin Dollars    
       
TOTAL Gross Margin % (based on retail)    
TOTAL Discount % (based on retail)    
       
       
Check total for period 1    
Check total for period 2    
Check total for period 3    
Check total for period 4    
       
       
       

PROFITS PLUS, FOUNDER OF...

 

©1998-2026 Profits Plus Solutions, Inc.
Tom Shay
PO Box 128
Dardanelle, AR 72834
(727)823-7205

NOVEMBER 2026
Have the Small Business Advisories and News sent to your inbox. Subscribe HERE

Small Business

AdvisoriES


Seems like today, everyone is a consultant for something. Most small businesses owners have likely received an email, phone call, or visit from someone wanting to sell the services of a consultant.

 

You might find the right combination of consultants (let's call them advisors) in your own neighborhood. And they would likely trade their advice for some advice from you. This month's Small Business Advisory explains how.


Small Business

NewS

Top Story

November has two special events tailored to small businesses. The first occurs in the third week of the month. It's the Great American Teach In Day. Your help will be needed and appreciated.

 

The second event is Saturday, November 28 - Small Business Saturday. Details of how to participate in each is in this month's newsletter.

Article of the Month

Approaching the end of the year, many small businesses start to consider their pay scale for 2027. With some small businesses, bonuses at the end of the year are a tradition. The article of the month shares ideas of how to approach payroll as the new year approaches.


Book of the Month

You are awesome at what you do. You are a small business owner and that takes a lot of bravery to do what you do.

 

Part of what you requires what Malcolm Gladwell calls, "thin slicing." Others refer to it as "gut feeling." The book of the month talks about the need to stop doubting your greatness.

All this plus the Internet Tool for Your Business and a staff incentive idea for your business.
x
BOOK US

With over 25 years of frontline experience Tom Shay is America's leading Small Business Management Expert. He's a "Must Have" for your next event.

Small Business

Advisories

Seems like today, everyone is a consultant for something. Most small businesses owners have likely received an email, phone call, or visit from someone wanting to sell the services of a consultant.

 

You might find the right combination of consultants (let's call them advisors) in your own neighborhood. And they would likely trade their advice for some advice from you. This month's Small Business Advisory explains how.

Small Business

News

 

Top Story

November has two special events tailored to small businesses. The first occurs in the third week of the month. It's the Great American Teach In Day. Your help will be needed and appreciated.

 

The second event is Saturday, November 28 - Small Business Saturday. Details of how to participate in each is in this month's newsletter.


Article of the Month

Approaching the end of the year, many small businesses start to consider their pay scale for 2027. With some small businesses, bonuses at the end of the year are a tradition. The article of the month shares ideas of how to approach payroll as the new year approaches.


Book of the Month

You are awesome at what you do. You are a small business owner and that takes a lot of bravery to do what you do.

 

Part of what you requires what Malcolm Gladwell calls, "thin slicing." Others refer to it as "gut feeling." The book of the month talks about the need to stop doubting your greatness.


All this plus the Internet Tool for Your Business and a staff incentive idea for your business.