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With over 25 years of frontline experience Tom Shay is America's leading small business management expert. He's a "Must Have" for your next event.

 

  e-ret@iler newsletter
March 2007
Volume 8 Issue 4

 

Profits_Plus Solutions
Tom Shay Photo
Article of the Month

So, what is "it"?

"It" is a great article for March 2007. Who gets "it" done? In your business, do you? Or does someone working for you? Read this months's article and see if you recognize anyone or a management style.

Click on Article of the Month to view and read this article.


Book of the Month

From mind to market
by Roger Blackwell

Read this interesting book by one of the great minds in retail. You will find his thought process to be fascinating.

We have more books to suggest for your reading. Click on Book Referral to visit this page on our site.

 

Contact Us:

Profits Plus
P.O. Box 128
Dardanelle, AR
72834 USA
(727) 823-7205 Voice
(727) 898-3179 Fax


Seminar Logo
Business Advisory

Thursday, April 26 is Take your child to work day

Many schools allow children to take this day as an excused absence as they work with their parents in the family business. For myself, I think about how neat it would be for my twin sons to have worked in the store on this annual event. I envision them working around their grandfather, Frank Shay, their great-grandfather, Buster Brown, and their great-great-grandfather, G.W. Brown. What a great day it would be to see all five generations of our family working in the store together.

However for 2007, the Shay twins will be working along side their dad and the rest of the Profits Plus staff on Thursday, April 26. We hope you will give a call to the office, and to intice you to do so we are offering a one day special. Call Darren or Blake at 727-823-7205 and you can order any of our books for half price! We will even forego the shipping charges.

Internet Tip of The Month
New Calculator: Break Even Analysis

Here is another of the new calculators we have added to the Profits Plus website for your free usage.

How much do you have to sell to make a profit? When you change something about your business, such as increase expenses, how much more do you have to sell to cover the expense? If you take on $1000 in new expenses, the answer is not that you have to increase sales by $1000 to pay for it. Utilize this new tool and input your numbers.

Go to this link to visit this page: Break Even Calculator

The Power Promoting Idea of the Month

Back of the business card

If you are a frequent reader of the e-retailer newsletter, you will know that in the past we have spoken about ways of improving your business card. From the second Power Promoting Ideas book (the red one), we illustrate a business that uses the backside of their business card to give customers additional reasons to hold onto the card. They print a recipe on the back. You could try cookies, fudge, brownies, dips and other delicious foods that people can try. If you did this for everyone in your business, you could have each card with a different recipe. It could be like creating a collector series.

 

 

 

 

 

PROFITS PLUS, FOUNDER OF...

 

©1998-2025 Profits Plus Solutions, Inc.
Tom Shay
PO Box 128
Dardanelle, AR 72834

(727)823-7205

JANUARY 2025
Have the Small Business Advisories and News sent to your inbox. Subscribe HERE

Small Business

AdvisorieS

As we write the January Small Business News, we notice the announcements by Big Lots and Party City that they are closing all their stores. Is this a concern for the overall economy? Or, is it two businesses that should have rethought who their target customer is?

Small Business

NewS

Top Story

Is there a feeling of contentment or achievement in your business? We use the examples of two businesses that seem to have been demonstrating they are content in what they are doing? Which way is your business headed?

Article of the Month

Many businesses think margin is the key factor when determining how they price their products or services. The article of the month has a couple of additional factors for you to consider. After all it is about the money you keep.


Book of the Month

Shark Tales by by Barbara Corcoran and Bruce Littlefield. If you are a television watcher, you may have seen Barbara Corcoran on Shark Tank. This is the story of how she progressed from waitress to selling her initial business for $66 million.

BOOK US

With over 25 years of frontline experience Tom Shay is America's leading Small Business Management Expert. He's a "Must Have" for your next event.

Small Business

Advisories

As we write the January Small Business News, we notice the announcements by Big Lots and Party City that they are closing all their stores. Is this a concern for the overall economy? Or, is it two businesses that should have rethought who their target customer is?

Small Business

News

 

Top Story

Is there a feeling of contentment or achievement in your business? We use the examples of two businesses that seem to have been demonstrating they are content in what they are doing? Which way is your business headed?


Article of the Month

Many businesses think margin is the key factor when determining how they price their products or services. The article of the month has a couple of additional factors for you to consider. After all it is about the money you keep.


Book of the Month

Shark Tales by by Barbara Corcoran and Bruce Littlefield. If you are a television watcher, you may have seen Barbara Corcoran on Shark Tank. This is the story of how she progressed from waitress to selling her initial business for $66 million.