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With over 25 years of frontline experience Tom Shay is America's leading small business management expert. He's a "Must Have" for your next event.

Sample videos from Tom Shay and Profits Plus

We offer several video samples of Tom Shay presentations. They are 20 minute snippets from some of Tom Shay's most popular presentations. Because of the length, please allow time for the videos to load onto your computer.

You can hire a manager but you can't hire an owner is Tom Shay's insight into the appropriate tools for an owner to profitably and efficiently operate the business. It begins with determining what are the exclusive responsibilities of the owner and what can be delegated to employees.

 

This presentation, What it takes to be a 5 star business!, is a workshop that can vary in length from one hour to one day. It helps a business owner to identify the challenges and opportunities within their business.

 

This presentation, Team UP for Success!, teaches the participants how to develop their format for teaching their employees. Everyone will agree that the sales staff should be better at selling, but how do you teach that? This is the session that teaches how to teach retail.

 

Creating a business plan is a very important component of a small business. With a business plan you will find you have fewer mistakes in hiring; improve the products and services being offered; and do a better job of marketing to your target customers. In this session at the PRI show, Tom Shay explains why an owner should create the business plan instead of using online programs or someone who does so as a consultant.

 

This presentation, Power Promoting, is Tom Shay's "posters" presentation. As a result of the popularity, we have Power Promoting 1 and Power Promoting 2. The two presentations do not have to be given in sequence; the second presentation is an extension of what was shared during the first one.

 

This presentation, Keys to Building Strong Retailers, was given to the directors of a state level Main Street program. In addition to this presentation which is directed to directors and volunteers of Main Street programs, we have several other programs in this same direction as well as many presentations designed for the businesses within a Main Street district.



Three Steps to Increasing Your Profit Margin was presented to an association of golf stores. This video includes the video as well as the powerpoint presentation as their association is using this video as a part of their continuing education program.

Have you seen a "TED talk?" They are short presentations, under 18 minutes, which are designed to inspire an individual to examine a topic in a different light.

Here is Tom Shay giving a TED presentation on Are you trying to be something you aren't?

 

Here is Tom Shay giving a TED presentation on How to Become Obsolete in One Easy Lesson.

 

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PROFITS PLUS, FOUNDER OF...

 

©1998-2026 Profits Plus Solutions, Inc.
Tom Shay
PO Box 128
Dardanelle, AR 72834

(727)823-7205

JUNE 2026
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Small Business

AdvisoriES


Marketing talks about finding your target customer. Unfortunately, those customers are not wearing a shirt with a bullseye on them to help you make that determination. The June Small Business Advisory offers an alternative method for understanding where your customer lives.

Small Business

NewS

Top Story

It is countdown to the start of the 24th Independent Retailer Month beginning July 1. We work to promote the celebration from a different prospective; that of telling the public of the benefits they receive because they shop at a locally owned independent retailer. We also share reseach that shows the many positive feelings that consumers have about locally owned independent retailers and why they prefer to shop with you.

Article of the Month

Remeber Struther Martin in Cool Hand Luke as he said, "What we have here is a failure to communicate"?

 

We are going to apply that expression to the software you use in your business. Are you getting what you need from that software?


Book of the Month

Think of how Harley Davidson, Apple, and Campbell's Soup are perceived. Each have a very devout following. We call that cult branding. This month's book we review is, "The Power of Cult Branding", by B.J. Bueno.

All this plus the Internet Tool for Your Business and a staff incentive idea for your business.

BOOK US

With over 25 years of frontline experience Tom Shay is America's leading Small Business Management Expert. He's a "Must Have" for your next event.

Small Business

Advisories

Marketing talks about finding your target customer. Unfortunately, those customers are not wearing a shirt with a bullseye on them to help you make that determination. The June Small Business Advisory offers an alternative method for understanding where your customer lives.

Small Business

News

 

Top Story

It is countdown to the start of the 24th Independent Retailer Month beginning July 1. We work to promote the celebration from a different prospective; that of telling the public of the benefits they receive because they shop at a locally owned independent retailer. We also share reseach that shows the many positive feelings that consumers have about locally owned independent retailers and why they prefer to shop with you.


Article of the Month

Remeber Struther Martin in Cool Hand Luke as he said, "What we have here is a failure to communicate"?

 

We are going to apply that expression to the software you use in your business. Are you getting what you need from that software?


Book of the Month

Think of how Harley Davidson, Apple, and Campbell's Soup are perceived. Each have a very devout following. We call that cult branding. This month's book we review is, "The Power of Cult Branding", by B.J. Bueno.

 

All this plus the Internet Tool for Your Business and a staff incentive idea for your business.