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Item and price advertising; not only is it expensive as you spend dollars in the traditional and social media, but it is expensive to your bottom line as you are giving away margin and dollars. This profit increasing session uses a free calculator from the Profits Plus website which will easily illustrate how a small change in your marketing can protect your margins and increase the number of transactions and customers your business has. Whether you sell products, services or both, this has been proven to make more money for your business. The free calculator can be found by following this link. Powerpoint of "Stop Giving Away Your Profit!" |
DECEMBER 2024
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With over 25 years of frontline experience Tom Shay is America's leading Small Business Management Expert. He's a "Must Have" for your next event.
Small Business
Whose job is this, anyway? Have you heard that before? The December Small Business Article of the Month offers ideas from those who have found solutions.
Small Business
Past our announcement that the December newsletter starts our 26th year, we are discussing what is and what is not a problem.
Starting with, all these announced closings of retail operations is not a problem indicative of retail. It is an indicator of chain stores trying to correct the problems they previously made.
We came across a solution of tasks not getting done as well as tasks not done correctly. We created an owner's manual for our business. Details in the Article of the Month.
Atomic Habits by James Clear. Have you ever caught yourself saying that you had gotten out of the habit of doing something? Perhaps it is something you need to continue to do? This book can be applicable to personal and business life.
