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Item and price advertising; not only is it expensive as you spend dollars in the traditional and social media, but it is expensive to your bottom line as you are giving away margin and dollars. This profit increasing session uses a free calculator from the Profits Plus website which will easily illustrate how a small change in your marketing can protect your margins and increase the number of transactions and customers your business has. Whether you sell products, services or both, this has been proven to make more money for your business. The free calculator can be found by following this link. Powerpoint of "Stop Giving Away Your Profit!" PROFITS PLUS, FOUNDER OF...
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JUNE 2025
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With over 25 years of frontline experience Tom Shay is America's leading Small Business Management Expert. He's a "Must Have" for your next event.
Small Business
A contemporary definition of management by crisis is "making decisions according to the problems at hand, many of which did not exist when you go to work each morning." How are you doing?
Small Business
July 1 marks the start of Independent Retailer Month. This will be the 23rd year. We tell the how and why we created Independent Retailer Month. And, why we believe you cannot shame customers into shopping with you.
The second part of "Traits of the great" as we look at ideas of what we have learned from the great small business owners.
With Warren Buffet retiring, we thought it appropriate for our book of the month to be, "Warren Buffet - The Sage of Omaha". What he shares can be applicable to our small business.
