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 Many a small business feels the pressure of competition, both large and small, as being an overwhelming challenge. This is understandable as there is competition everywhere and many of the competition has decided to focus on having the lowest price. The "Do what they don't; do what they can't!" session focuses on exactly what it is that can set you apart from the competition. As much as a small business might want to be able to do what they competition can do, the competition has the same challenge - they can't do, or don't do - what the small business can doing. We look at how you can focus on these hidden advantages. Powerpoint of "Do what they don't; do what they can't!" PROFITS PLUS, FOUNDER OF...
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JULY 2026
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With over 25 years of frontline experience Tom Shay is America's leading Small Business Management Expert. He's a "Must Have" for your next event.
Small Business
The July Advisory pushes further into the skill of being a masterful salesperson. In your small business, do you have salespeople or just people that take orders and ring up sales?
Small Business
It is Independent Retailer Month celebrating the 24th year. We'll invite you to read the newsletter to know why we created the event as well as understand the information we share that makes your small business important for your community.
The news also shares a story that gives a very positive outlook for small businesses.
Interesting how one personal experience can teach you much about small business. This month's article started with wandering into a small shop and purchasing a bar of soap.
The Advisory for July is about masterful selling and the book of the month follows suit with Brian Tracy's, "The Psychology of Selling."
All this plus the Internet Tool for Your Business and a staff incentive idea for your business.
