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 Three of the key words for any small business are "budget", "plan", and "evaluate". Definitely these three apply to that small business having an advertising plan. This session will take a step by step examination of how to create a budget and how to decide what types of advertising, marketing and promoting (AMP) that a small business should use to get the message to the existing and potential customers. Participants will receive this free calculator. Powerpoint of "AMP Up! Your Advertising, Marketing & Promotional Plans!
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DECEMBER 2024
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With over 25 years of frontline experience Tom Shay is America's leading Small Business Management Expert. He's a "Must Have" for your next event.
Small Business
Whose job is this, anyway? Have you heard that before? The December Small Business Article of the Month offers ideas from those who have found solutions.
Small Business
Past our announcement that the December newsletter starts our 26th year, we are discussing what is and what is not a problem.
Starting with, all these announced closings of retail operations is not a problem indicative of retail. It is an indicator of chain stores trying to correct the problems they previously made.
We came across a solution of tasks not getting done as well as tasks not done correctly. We created an owner's manual for our business. Details in the Article of the Month.
Atomic Habits by James Clear. Have you ever caught yourself saying that you had gotten out of the habit of doing something? Perhaps it is something you need to continue to do? This book can be applicable to personal and business life.
