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With over 25 years of frontline experience Tom Shay is America's leading small business management expert. He's a "Must Have" for your next event.

What is a customer worth calculator from Profits Plus

How much does a customer spend with your business over the lifetime of the relationship? Use this calculator to calculate an accurate estimate.

 
A
B
1
Average size of ticket
2
Average number of transactions a customer makes with your business each year
3
Annual spending (Multiply row 1 by Row 2)
4
Number of years the customer will do business with you:
5
Lifetime spending (Multiply row 3 by row 4)
6
Your gross margin (or commission)
7
Lifetime value of a customer:
       

PROFITS PLUS, FOUNDER OF...

 

©1998-2026 Profits Plus Solutions, Inc.
Tom Shay
PO Box 128
Dardanelle, AR 72834

(727)823-7205

AUGUST 2026
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Small Business

AdvisoriES


The July Advisory pushes further into the skill of being a masterful salesperson. In your small business, do you have salespeople or just people that take orders and ring up sales?

Small Business

NewS

Top Story

GUEST - While some businesses use that word in place of saying "customer", we share how the word can separate your business from others businesses.

Article of the Month

When you were young, did you ever have someone tell you to not get an attitude? The article of the month tells of the right way to have an attitude that can help your business.


Book of the Month

Dream Manager - Every person who comes to a new job has a dream of what that job can do for them. Are you helping your employees with fulfilling their dream?

All this plus the Internet Tool for Your Business and a staff incentive idea for your business.

BOOK US

With over 25 years of frontline experience Tom Shay is America's leading Small Business Management Expert. He's a "Must Have" for your next event.

Small Business

Advisories

The July Advisory pushes further into the skill of being a masterful salesperson. In your small business, do you have salespeople or just people that take orders and ring up sales?

Small Business

News

 

Top Story

GUEST - While some businesses use that word in place of saying "customer", we share how the word can separate your business from others businesses.


Article of the Month

When you were young, did you ever have someone tell you to not get an attitude? The article of the month tells of the right way to have an attitude that can help your business.


Book of the Month

Dream Manager - Every person who comes to a new job has a dream of what that job can do for them. Are you helping your employees with fulfilling their dream?

 

All this plus the Internet Tool for Your Business and a staff incentive idea for your business.