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With over 25 years of frontline experience Tom Shay is America's leading small business management expert. He's a "Must Have" for your next event.

 

  e-ret@iler newsletter
April 2007
Volume 8 Issue 5

 

Profits_Plus Solutions
Tom Shay Photo
Article of the Month

What friends are for

The April 2007 article is about a business in which the employees understand that taking care of customers can require some non-traditional techniques. And it also requires allowing employees to think for themselves. Click on Article of the Month to view and read this article.

Book of the Month

Motivating the "What's in it for me?" workforce by Cam Marston

A couple of years ago I had the pleasure of doing a national tour with this author. He knows his stuff. If you have ever wondered if the challenges you have with your staff, or the challenges of selling to someone older are younger are because of the age differences, this is the book you want to read.

We have more books to suggest for your reading. Click on Book Referral to visit this page on our site.

 

Contact Us:

Profits Plus
P.O. Box 128
Dardanelle, AR
72834 USA
(727) 823-7205 Voice
(727) 898-3179 Fax

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Business Advisory

April 26 is Take your child to work day
May 10 is National Small Business Owner's Day

A quick reminder with regard to April 26. Be sure to take your kids to work. Even if you are sure you are going to take your children to work with you on the 26th, let me invite you to take a look at a letter that we received from Ron, a reader of the e-retailer newsletter. The writer makes a lot of very important points that can be of value to everyone. Ron's letter

Don't forget to call our office on the 26th and speak with my twin son's, Darren and Blake. They will be minding the office and offering a special on all of Tom's products - half off and no shipping charges. Just give them a call at 727-823-7205.

May 10 is National Small Business Owner's Day. I hope that all of you are very proud of what you do. Our extended family has a special member, Joey Casciato, who seems to be able to say it better than anyone. Joey, his parents, and his grandmother own a sandwich shop. I think they make the best Philly cheese steak sandwiches.

Joey says, "Some of my friends think that all I do is make sandwiches. That may be so, but I make the best sandwiches I possibly can."

Be sure to celebrate. You have much to be proud of!

Internet Tip of The Month

New Calculator: Space productivity

How well are you maximizing all of the space that you utilize in your business? It is an important measure of your business. It tells you if you are doing a good job of selling merchandise and services, considering the amount of square footage that you occupy.

This page on our website will show you how to calculate it as well as tell you more about its importance.

Go to this link to visit this page: Space productivity

The Power Promoting Idea of the Month

Get their attention with stamps

Here in the US, postage stamps are getting a lot of attention in the press. And as the postage rates increase in May, people will be looking closer at the stamp on mail they receive. This would be a good time to look at how you are stamping the statements you are sending to customers. Visit your local post office and ask to see what stamps they have available. Look for the unusual, or perhaps you could utilize a combination of stamps. It causes people to take a second look at who sent the mail to them. And that is what you want - a second opportunity to get into the mind of your customer.

 

 

 

 

 

MARCH 2024
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Small Business

Conversations

We are taking a break with the Small Business Conversations programs. However, we have the many years of the program cataloged by date on the website.

Small Business

AdvisorieS

The March Small Business Advisory remembers a line from many a western movie; "They went that a-way" and expressions similar to that distract from a business giving great customer service.

Small Business

News

Top Story

The big news item on November 30, 2022 was the advent of ChatGPT; Artificial Intelligence applications which many believe are used exclusively by big businesses.

This does not have to be true as there are many applications we share that have usage in a small business.


Article of the Month

"No plan B"; the subtitle to Van Morrison's Born to Sing album. The idea of no plan B also applies to a small business when you think (or is it when you don't think) about when the time, or opportunity, comes that you can sell your business. Generally speaking, a small business owner gets less money when they decide to close their business.


Book of the Month

"Escape from Cubicle Nation" is the March book of the month. While directed towards those working a corporate job and wanting to become an entrepreneur, we remind readers about utilizing their gut feeling to make decisions in their business.

After all, you did use your gut feeling when you decided to open or purchase your business.

BOOK US

With over 25 years of frontline experience Tom Shay is America's leading Small Business Management Expert. He's a "Must Have" for your next event.

Small Business

Conversations

We are taking a break with the Small Business Conversations programs. However, we have the many years of the program cataloged by date on the website.

Small Business

Advisories

The March Small Business Advisory remembers a line from many a western movie; "They went that a-way" and expressions similar to that distract from a business giving great customer service.

Small Business

News

 

Top Story

The big news item on November 30, 2022 was the advent of ChatGPT; Artificial Intelligence applications which many believe are used exclusively by big businesses.

This does not have to be true as there are many applications we share that have usage in a small business.


Article of the Month

"No plan B"; the subtitle to Van Morrison's Born to Sing album. The idea of no plan B also applies to a small business when you think (or is it when you don't think) about when the time, or opportunity, comes that you can sell your business. Generally speaking, a small business owner gets less money when they decide to close their business.


Book of the Month

"Escape from Cubicle Nation" is the March book of the month. While directed towards those working a corporate job and wanting to become an entrepreneur, we remind readers about utilizing their gut feeling to make decisions in their business.

After all, you did use your gut feeling when you decided to open or purchase your business.